July 11 2008
The Back Of The Napkin
From Publishers Weekly
The premise behind Roam’s book is simple: anybody with a pen and a scrap of paper can use visual thinking to work through complex business ideas. Management consultant and lecturer Roam begins with a watershed moment: asked, at the last minute, to give a talk to top government officials, he sketched a diagram on a napkin. The clarity and power of that image allowed him to communicate directly with his audience. From this starting point, Roam has developed a remarkably comprehensive system of ideas. Everything in the book is broken down into steps, providing the reader with tools and rules to facilitate picture making. There are the four steps of visual thinking, the six ways of seeing and the SQVID– a clumsy acronym for a full brain visual work out designed to focus ideas. Nonetheless, for forward-thinking management types, there is enough content in these pages to drive many a brainstorming session. Illus. (Mar 13)
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My Take: This book is absolutely simple and fun to read, but equally convincing how the techniques can be apply to our modem day world of problem-solving. Recently I had an ecounter, where a simple slide of key items in a presentation, works so much better than 10 of slides trying to describe the matter. And more importantly this book follow the natural pattern of how our brain function, making the methods straight-foward and natural to follow.
There are some great resources on the book site, including some quick sheets.


